Key facts
UNE unit code: CREA525
*You are viewing the 2027 version of this unit which may be subject to change in future.
- Trimester 3 - Online
- Yes
- No
- No
- 6
Unit information

In the rapidly evolving fields of creative arts and communication, proficiency with digital tools has become a vital skillset for showcasing your talents and ideas to the world. This unit provides a foundation in creating engaging content for distribution across a range of digital platforms.
Digital-first content creation requires both technical and performative prowess alongside a keen awareness of ethics, branding, audience, and voice, whether you’re creating a podcast episode, a video essay, a self-tape audition reel, a radio play, or a social media comedy skit for entertainment or promotional purposes.
After undertaking a range of technical tasks, you’ll have the opportunity to pitch and produce your own new work, using digital tools to make content that attracts and engages diverse online audiences.
Offerings
For further information about UNE's teaching periods, please go to Principal Dates.
| Teaching period | Mode/location |
|---|---|
| Trimester 3 | Online |
*Offering is subject to availability
Intensive schools
There are no intensive schools required for this unit.
Enrolment rules
Notes
Students will require a smart phone or tablet device, and will use free editing software apps. Additional equipment (such as microphones, green screens, and/or ring lights) may also be recommended for purchase, depending on the nature of the final project.
This is a production-based unit. For this reason, final projects may be based on scripts or outlines developed in previous units, such as WRIT501 Digital Storytelling, THEA521 Writing for Performance: Stage and Screen, and elsewhere, subject to Unit Coordinator approval. However, you will need to provide clear evidence that the project has been produced during the teaching trimester.
Please refer to the student handbook for current details on this unit.
Unit coordinator(s)

Learning outcomes
Upon completion of this unit, students will be able to:
- identify and develop a comprehensive understanding of the theoretical and ethical underpinnings of a variety of digital content creation techniques;
- demonstrate advanced technical and creative skills to create short digital content in a variety of formats and for different platforms;
- demonstrate creative and critical judgment in identifying and solving performance problems in order to enhance content for digital distribution;
- work reflectively, independently or collaboratively to develop and demonstrate advanced technical proficiency and advanced digital creation skills; and
- communicate complex concepts effectively in written, oral and digital modes.
Assessment information
Assessments are subject to change up to 8 weeks prior to the start of the teaching period in which you are undertaking the unit.
| Title | Must Complete | Weight | Offerings | Assessment Notes |
|---|---|---|---|---|
| Assessment 1: Technical Exercises | Yes | 25% | All offerings | No. Words: 1000 words (equivalent) |
| Assessment 2: Audio-Visual Task | Yes | 25% | All offerings | No. Words: 1000 words (equivalent) |
| Assessment 3: Digital Content Oral Pitch - Assurance Task 1 | Yes | 10% | All offerings | Students must pass both Assurance Tasks in order to pass the unit. No. Words: 500 (equivalent) |
| Assessment 4: Digital Content Project plus Viva Voce (oral examination) - Assurance Task 2 | Yes | 40% | All offerings | Students must pass both Assurance Tasks in order to pass the unit. No. Words: 4000 (equivalent) |
Learning resources
Textbooks are subject to change up to 8 weeks prior to the start of the teaching period in which you are undertaking the unit.
Textbook information will be displayed approximately 8 weeks prior to the commencement of the teaching period. Please note that textbook requirements may vary from one teaching period to the next.
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Studying online
At UNE we know it takes more than just being online to be a great online university. It takes time and experience. We pioneered distance education for working adults back in the 1950s, so we’ve been doing this longer than any other Australian university.
We understand the challenges faced by busy adults studying at home. We know that a vital part of online study is your engagement with the learning community. Communication with your classmates, teaching staff and university support staff will enhance your study experience and ensure that your skills extend beyond the subject matter. UNE’s teaching staff are experts in their field which is why UNE consistently receives five stars from students for teaching quality, support and overall experience.*
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