Key facts
UNE unit code: AFM524
*You are viewing the 2025 version of this unit which may be subject to change in future.
- Trimester 1 - On Campus
- Trimester 1 - Online
- Trimester 3 - On Campus
- Trimester 3 - Online
- Armidale Campus
- UNE Sydney Campus
- Adelaide Location
- Yes
- No
- No
- 6
Unit information

Starting and operating a successful business takes more than just a great idea. Entrepreneurs need a unique set of management, strategic and financial skills to succeed in business.
Studying this unit will equip you with the skills to future proof your career as an entrepreneur.
You will gain an overview of starting and managing enterprises including methods of business acquisition, developing a new business and assessing the feasibility of a business idea. You will learn to develop strategic, operational and financial plans, and gain insights into sources of funding and external assistance, exporting and e-commerce.
You will also explore management functions including marketing, operations, human resource management, and financial management.
In your major assessment task, you will apply research skills to develop a realistic business plan.
Offerings
For further information about UNE's teaching periods, please go to Principal Dates.
Teaching period | Mode/location |
---|---|
Trimester 1 | On Campus, Adelaide Location |
Trimester 1 | On Campus, UNE Sydney Campus |
Trimester 1 | Online |
Trimester 3 | On Campus, Adelaide Location |
Trimester 3 | Online |
*Offering is subject to availability
Intensive schools
There are no intensive schools required for this unit.
Enrolment rules
Notes
Please refer to the student handbook for current details on this unit.
Unit coordinator(s)


Learning outcomes
Upon completion of this unit, students will be able to:
- demonstrate an advanced and integrated understanding of the key processes and issues relevant in starting, operating or exiting a business;
- demonstrate an expert knowledge of how to research and develop a financial plan and business strategy, and how to assess the financial performance of a business and translate the business strategy into action plans;
- use a range of cognitive, communication and research skills to investigate, analyse, synthesise and reflect critically on relevant theories, concepts, methodologies and professional decisions in managing a business; and
- work independently and/or collaboratively to plan and execute tasks to enhance professional knowledge and skills.
Assessment information
Assessments are subject to change up to 8 weeks prior to the start of the teaching period in which you are undertaking the unit.
Title | Must Complete | Weight | Offerings | Assessment Notes |
---|---|---|---|---|
Feasibility Analysis | Yes | 25% | All offerings | Feasibility Analysis. No. Words: 1300 |
Feasibility Report | Yes | 60% | All offerings | Research and write a Feasibility report. You must achieve at least 50% in this assessment and 50% overall to pass the unit. No. Words: 4600 |
Online Activities | Yes | 15% | All offerings | Online Case Discussion. No. Words: 1100 |
Learning resources
Textbooks are subject to change up to 8 weeks prior to the start of the teaching period in which you are undertaking the unit.
Note: Students are expected to purchase prescribed material. Please note that textbook requirements may vary from one teaching period to the next.
Essentials of Entrepreneurship and Small Business Management, Global Edition
ISBN: 9781292266022
Scarborough, N.M. and Cornwall, J.R., Pearson Education 9th ed. 2019
Text refers to: All offerings
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Studying online
At UNE we know it takes more than just being online to be a great online university. It takes time and experience. We pioneered distance education for working adults back in the 1950s, so we’ve been doing this longer than any other Australian university.
We understand the challenges faced by busy adults studying at home. We know that a vital part of online study is your engagement with the learning community. Communication with your classmates, teaching staff and university support staff will enhance your study experience and ensure that your skills extend beyond the subject matter. UNE’s teaching staff are experts in their field which is why UNE consistently receives five stars from students for teaching quality, support and overall experience.*
*The Good Universities Guide
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