Ms Phanin Kureathai
Postgraduate Student, Faculty of The Professions, School of Business Economics and Public Policy
Qualifications
Master of Agricultural Economics
Contact
| Email: | pkuretha@une.edu.au |
| Room: | W39 G11 |
| Phone: | 02 6773 3921 (or +61 2 6773 3921 overseas) |
| Fax: | 02 6773 3596 |
| Mobile: | 0401 934 842 |
PhD Programme: PhD (Agribusiness and Agricultural Economics).
Commenced February 2006 - full time, internal
Supervisor (s): Professor Euan Fleming and Dr Renato Andrin (Rene) Villano
Topic title and description: Strategic Groups of Thai Food Manufacturers Food industry in Thailand encompasses various types of food manufacturers. Within food processing category, there are about 12,000 commercial manufacturers and many processes of so called “cottage foods”. The cottage food processing industry is general a community enterprise operated by farmers’ groups, currently making 15,000-18,000 million baht annual income nationwide with approximately 10% annual growth rate. In essence, this concept calls for a grouping of business enterprises which share similar business strategies and have common connection or interests in the areas of production and marketing resources. The grouping will generate potential mutual benefits in term of increase in productivity, development of innovative production or service capacity, and the possibility of creating new business. However, the grouping and networking strategic endeavour seems unlikely to take place among individual owner-operators toward cooperation for fear of business secret leakage or loss of market share to close competitors.There are two specific objectives in this study. Firstly, this study explore the appropriate approach for formation of business group and networking among cottage food processing enterprises in Northern Thailand and secondly, to identify factors having implications on such formation of group and networking. As a result, the information outputs helpful and useful for coordination efforts in strengthening the business of cottage food processing industry. The use of information outputs for designing policies to develop cottage food processing business and thus enhance the strength of community enterprises.
Grant/Scholarship: Uttaradit Rajabhat University, Thailand