GSB 714 Communication Management
Communication is the ‘lifeblood’ of any organisation. Starve people of effective communication and watch things rapidly collapse into chaos and uncertainty. This collapse can be prevented, however, with effective communication management. This unit thus explores how to effectively understand and manage communication within an organisation and between an organisation and the outside world. The cultural, psychological, and organisational implications of all modes of communication (nonverbal, written, oral, electronic) are explored. There is also key emphasis placed on issues surrounding communication in the context of change, learning organisations, and team development. The broad aims of this unit are to help you to:
- develop a communication management framework for understanding your workplace experiences;
- develop communication competencies which will prove useful in putting the communication management framework into practice;
- formulate a basis for your individual learning and organisational change management where applicable; and
- construct a foundation for your lifelong learning and development in communication management.
Special Advice: Be prepared to reflect upon and critically analyse your own communication management competence and practices as well as those of others within your workplace. From the start, you will want to be listening to the stories told by others (and yourself) as a way of gaining insights into how communication unfolds in your organisation and, further, into how organisational life is being viewed by the storytellers. This unit does involve a fair bit of reading and conceptual learning, but not so much as to preclude studying this unit in conjunction with another unit that does not have a heavy reading requirement. This unit is one where it would be rather easier to make up lost ground rapidly if you fell behind in the weekly progression through the topics.
