Bachelor of Business

Marketing

Program of Study			Credit Points
Core Units Complete the following units:			60 cps
Unit Code	Unit Title	Unit cps
AFM101	Introduction to Financial Accounting	6
AFM112	Introduction to Management Accounting	6
ECON101	Introductory Microeconomics	6
ECON102	Introductory Macroeconomics	6
FIN101	Introductory Finance	6
MM105	Organisational Behaviour	6
MM110	Introduction to Marketing	6
MM200	Contemporary Management	6
MM202	International Business	6
QM161	Business Statistics 1	6
Prescribed Units for this Major Complete the following units:			30 cps
MM311	Buyer Behaviour	6
MM313	Marketing Communications	6
MM314	Services Marketing	6
MM316	Marketing Strategy and Management	6
NEBS305	Organisational Research Methods	6
Listed Units for this Major Complete 6 credit points from the following units:			6 cps
COMM321	Advertising: Communication and Information	6
MM322	Business Ethics, Globalisation and Sustainability	6
NEBS306	Making Sense of Organisational Data	6
THEA234	Speaking in Public	6
Candidates must ensure they complete at least 18 credit points at 300 level in each Major.
Elective Units - Complete either a SECOND Major to the value of 36 credit points and Elective Units to the value of 12 credit points or a SECOND Major to the value of 48 credit points or Elective Units to the value of 48 credit points			48 cps
Elective Units can be selected from any unit offered by the University subject to candidates meeting overall course requirements and prerequisite and timetabling requirements for individual units.
Total			144 cps

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Suggested Full-Time Course Plan

The following are standard patterns of enrolment or pathways for candidates studying on a full-time or part-time basis. They take into account unit pre-requisite, co-requisite and timetabling requirements. Candidates can each year choose to study less units than the full-time pattern or more units than the part-time pattern, but if doing so should use these standard patterns as guides as to how best structure their studies.

For candidates studying Full Time = 48 cps per year. 12-15 Hours of study per week should be allocated for each 6 cp unit enrolment.

For candidates commencing in Trimester 1

Year	Trimester 1	Trimester 2
1	AFM101	AFM112
	ECON101	ECON102
	MM110	MM105
	QM161	FIN101
2	MM313	MM200
	MM202	Elective Unit
	Elective Unit	MM314
	Elective Unit	Elective Unit
3	NEBS305	MM316
	MM311	Listed Unit for this Major or Elective Unit
	Listed Unit for this Major or Elective Unit	Elective Unit
	Elective Unit	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 2 and 3 instead of 6 or 8 Elective Units.

For candidates commencing in Trimester 2

Year	Trimester 1	Trimester 2
1		AFM112
		ECON102
		MM105
		FIN101
2	AFM101	MM200
	ECON101	Elective Unit
	MM110	MM314
	QM161	Elective Unit
3	MM313	MM316
	MM202	Listed Unit for this Major or Elective Unit
	Elective Unit	Elective Unit
	Elective Unit	Elective Unit
4	NEBS305
	MM311
	Listed Unit for this Major or Elective Unit
	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 2 to 4 instead of 6 or 8 Elective Units.

For candidates commencing in Trimester 3

Year	Trimester 1	Trimester 2	Trimester 3
1			MM105
			AFM112
			MM110
			ECON101
2	AFM101	ECON102
	QM161	FIN101
	Elective Unit	Elective Unit
	Elective Unit	Elective Unit
3	Unit from Major	Unit from Major
	Unit from Major	Unit from Major
	Elective Unit	Elective Unit
	MM202	MM200
4	Unit from Major
	Unit from Major
	Elective Unit
	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 2 to 4 instead of 6 or 8 Elective Units.

Suggested Part-Time Course Plan

For candidates studying Part Time = 24 cps per year. 12-15 Hours of study per week should be allocated for each 6 cp unit enrolment.

For candidates commencing in Trimester 1

Year	Trimester 1	Trimester 2
1	AFM101	AFM112
1	QM161	FIN101
2	MM110	MM105
2	ECON101	ECON102
3	MM313	MM200
3	MM202	MM314
4	Elective Unit	Elective Unit
4	Elective Unit	Elective Unit
5	NEBS305	MM316
5	MM311	Listed Unit for this Major or Elective Unit
6	Listed Unit for this Major or Elective Unit	Elective Unit
6	Elective Unit	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 4 to 6 instead of 6 or 8 Elective Units.

For candidates commencing in Trimester 2

Year	Trimester 1	Trimester 2
1		AFM112
1		FIN101
2	MM110	MM105
2	ECON101	ECON102
3	AFM101	MM200
3	QM161	MM314
4	MM313	Elective Unit
4	MM202	Elective Unit
5	Elective Unit	MM316
5	Elective Unit	Listed Unit for this Major or Elective Unit
6	NEBS305	Elective Unit
6	MM311	Elective Unit
7	Listed Unit for this Major or Elective Unit
7	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 4 to 7 instead of 6 or 8 Elective Units.

For candidates commencing in Trimester 3

Year	Trimester 1	Trimester 2	Trimester 3
1			MM105
1			MM110
2	AFM101	AFM112
2	QM161	FIN101
3	ECON101	ECON102
3	Elective Unit	Elective Unit
4	Unit from Major	Unit from Major
4	MM202	Elective Unit
5	Elective Unit	MM200
5	Elective Unit	Elective Unit
6	Unit from Major	Unit from Major
6	Unit from Major	Unit from Major
7	Elective Unit
7	Elective Unit
Note: Candidates who choose to do TWO Majors should enrol in 6 or 8 units for their 2nd Major in Yrs 3 to 7 instead of 6 or 8 Elective Units.

Back to Program of Study - Overview

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Bachelor of Business

Marketing

Suggested Full-Time Course Plan

For candidates commencing in Trimester 1

For candidates commencing in Trimester 2

For candidates commencing in Trimester 3

Suggested Part-Time Course Plan

For candidates commencing in Trimester 1

For candidates commencing in Trimester 2

For candidates commencing in Trimester 3

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