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Year:

GSB736 International Marketing

Updated: 30 April 2009
Credit Points 6
Offering
Responsible Campus Teaching Period Mode of Study Online Level
Armidale Trimester 3 Off Campus C - Internet access required
Intensive School(s) None
Supervised Exam There is a UNE Supervised Examination held at the end of the teaching period in which you are enrolled.
Pre-requisites GSB731 and candidature in GradCertMgt or GradDipMgt or MBA or MBusRes or MBusRes(Hons) or MCom or MIntBus
Co-requisites None
Restrictions MBA736
Notes None
Combined Units None
Coordinator(s) To be advised
Unit Description

International Marketing deals with the theory and practice of international marketing. Topics covered include: global marketing; dealing with economic, cultural and political-legal environments; international marketing intelligence; international product policy; distribution; international promotion, pricing in international markets; and international marketing of services.

Materials Text information will be published prior to commencement of the teaching period.
Disclaimer Offer of some subjects is subject to viability. Information in these unit descriptions is subject to change prior to commencement of semester.
   

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