Master of Commerce
Marketing
| Program of Study | Credit Points | ||
| Prescribed Units for this Major Complete the following units: |
24 cps | ||
| Unit Code | Unit Title | Unit cps | |
|---|---|---|---|
| GSB731 | Marketing Management | 6 | |
| GSB732 | Consumer Behaviour | 6 | |
| GSB736 | International Marketing | 6 | |
| GSB737 | Services Marketing | 6 | |
| Listed Units for this Major Complete 24 credit points from the following units: |
24 cps | ||
| GSB600 | Strategic Management for Professional Practice | 6 | |
| GSB656 | Methods in Organisational Research | 6 | |
| GSB702 | Fundamentals of Accounting and Finance for Managers | 6 | |
| GSB707 | Fundamentals of E-Business | 6 | |
| GSB717 | Entrepreneurship and Small Business | 6 | |
| GSB741 | Management Information Systems | 6 | |
| GSB751 | Business and Professional Ethics | 6 | |
| GSB797 | Special Topic in Business Administration | 6 | |
| Total | 48 cps | ||
Suggested Full Time Course Plan
The following are standard patterns of enrolment or pathways for candidates studying on a full-time or part-time basis. They take into account unit pre-requisite, co-requisite and timetabling requirements where possible. Candidates can each year choose to study less units than the full-time pattern or more units than the part-time pattern, but if doing so should use these standard patterns as guides as to how best to structure their studies.
For candidates studying Full-Time = 48 cps per year or 12 or 18 cps per trimester. This equates to a workload of approximately 40-48 hours per week.
| Year | Trimester 1 | Trimester 2 | Trimester 3 |
|---|---|---|---|
| 1 | GSB731 |
GSB732 |
GSB736 and GSB737 |
Listed Units: GSB600, GSB656, GSB707 |
Listed Units: GSB702, GSB717, GSB741 |
Listed Unit: GSB751 |
Suggested Part Time Course Plan
For candidates studying Part-Time = 6 or 12 cps per trimester. This equates to a workload of approximately 10-12 hours per week per 6 cps.
| Year | Trimester 1 | Trimester 2 | Trimester 3 |
|---|---|---|---|
| 1 | GSB731 |
GSB732 |
GSB736 and GSB737 |
| 2 | Listed Units: GSB600, GSB656, GSB707 |
Listed Units: GSB702, GSB717, GSB741 |
Listed Unit: GSB751 |
| 3 |