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Year:

MM300 Strategic Planning and Management

Updated: 03 January 2008
Credit Points 6
Offering
Responsible Campus Teaching Period Mode of Study
Armidale Semester 1 Off Campus
Armidale Semester 1 On Campus
Online level Level D - Comp/internet essential
Intensive School(s)
Start Finish Attendance Notes
24 April 2008 26 April 2008 Compulsory
Supervised Exam There is a UNE Supervised Examination held at the end of the teaching period in which you are enrolled.
Pre-requisites MM200 or AFM324; for BAdminLead students only: no prerequisite
Co-requisites AFM 324
Restrictions None
Notes None
Combined Units None
Coordinator(s) James Hunter (jhunter3@une.edu.au)
Unit Description

This unit deals with concepts, methods and analytical tools necessary for understanding the dynamic nature of strategic management in different organisations. Its objective is to enable students to deal creatively with strategy issues and to develop meaningful solutions in a variety of contexts. The unit examines strategic analysis as the foundation for strategy formulation, provides an in-depth discussion of the development of strategic alternatives and presents methodologies for improving the calibre of strategy implementation and execution.

Prescribed Material
Mandatory

Text(s):

Note: Students are expected to purchase prescribed material

Crafting and Executing Strategy: Text and Readings
ISBN: 9780073269801
Thompson, A.A., Strickland, A.J. and Gamble, J., McGraw-Hill 15th ed. 2005
Recommended Material
Optional
None
Disclaimer Offer of some subjects is subject to viability. Information in these unit descriptions is subject to change prior to commencement of semester.
   

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