COMM321 Mass Communication
Updated: 20 November 2006| Credit Points | 6 | |||||||||||||||
| Offering |
|
|||||||||||||||
| Online level |
|
|||||||||||||||
| Intensive School(s) | None | |||||||||||||||
| Supervised Exam | There is no UNE Supervised Examination. | |||||||||||||||
| Pre-requisites | 12 cp | |||||||||||||||
| Co-requisites | None | |||||||||||||||
| Restrictions | COMM 221, 421; EdLDC 286 | |||||||||||||||
| Notes | on-campus online B; off-campus online E; on- and off-campus Armidale; on-campus JMC Academy | |||||||||||||||
| Combined Units |
COMM421 - Mass Communication |
|||||||||||||||
| Coordinator(s) | Paul Adams (padams3@une.edu.au) | |||||||||||||||
| Unit Description |
This unit considers mass communications, especially broadcast and print media. A number of approaches to the study of mass communication in contemporary society are introduced. Several theories relating to communications and to the production of media texts will be considered, and the structure, functions and power of the media in present day society are critically examined. News and advertising will be the main focus of the unit. |
|||||||||||||||
| Prescribed Material Mandatory |
Textbook information is only available from 2008 units onwards. | |||||||||||||||
| Recommended Material Optional |
Textbook information is only available from 2008 units onwards. | |||||||||||||||
| Disclaimer | Unit information may be subject to change prior to commencement of the teaching period. |